I began my career in the fashion and beauty industry, working in buying and merchandising - a fast-paced, competitive environment that I once loved. But over time, PMDD started to take over my life. The symptoms were overwhelming, and I struggled to find the support or understanding I needed. Like many others, I was misdiagnosed, dismissed, and left to navigate the impact alone. My professional life, relationships, and confidence were all deeply affected.

It took years to realise that what I was experiencing wasn’t “just bad PMS” - it was PMDD. That personal experience paired with a deep frustration at how long it takes to get a diagnosis and the lack of awareness within the healthcare system, is what led me to create The PMDD Project - something that started as a passion project, and quickly turned into becoming the first UK charity dedicated solely to PMDD.